Kellogg's has launched a new program called Share Your Breakfast that runs through July 31st.
Kellogg's goal is to help share 1 million breakfasts for deserving school kids by the start of the 2011-2012 school year. They will donate the monetary equivalent of school breakfasts to Action for Healthy Kids, which is a nonprofit organization that focuses on childhood obesity and undernourishment.
Here is how you can help...it is very easy:
All you have to do is take a picture of what you are eating for breakfast and upload it to the Share Your Breakfast website. You can even take a picture on your cell phone and text your photo with the word "Share" to 21534.
You can also:
Visit the “Help A Child” tab on Kellogg's Facebook page and upload your photo straight from there!
On National Breakfast Day, Tuesday, March 8th, only, there's one more way to share your breakfast. All you have to do is tweet a description of your breakfast (no photo required) with #ShareUrBreakfast on March 8, National Breakfast Day - every tweet will count as one more breakfast shared!
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